Nafta Films, Estonia’s largest new-generation production house, needed a digital presence that matched their quirky, warm personality while distinguishing their core company branding from their film and television divisions. Their redesigned website set the foundation, but the rest of their brand ecosystem still felt overly corporate and misaligned with their goal of attracting international filmmakers to the Baltic region.

I was brought in to extend the identity across key touchpoints, including a brand book, pitch deck, custom icons, social media templates and banners, mockups, and print-ready design files for their business card and letterhead. Using the new design system—bold colors, playful cutouts, layered compositions—I crafted a visual language that balanced personality with clarity. A color-coded system differentiated divisions, while Baltic location imagery was woven into layouts to reinforce their regional pitch.

The final suite of assets brought cohesion and character across every channel. From energetic collages of Nafta’s film work to pitch decks spotlighting their regional landscapes, each piece amplified their story with originality and heart. Today, Nafta’s brand system reflects who they truly are: bold, playful, and proudly Baltic.